A new leaf for Z Health

Zuri from Z Health Studio approached me about giving their current logo a refresh. The logo had worked fine for the business for the past eight years. But now Zuri was finding that it wasn't working so well, especially as they were offering a lot more classes online. Logos and visual identities accumulate value over time so I didn't want to undo all this hard work. What I did do is give the logo a new typeface, tweaked the 'Z' image to work better when viewed online and created a new leaf background that hinted at the gradient of the old logo but was more contemporary and a beautiful shape. There is actually a family of three logos – Z Health, Z Health Studio and Z Health Online. Z Health launched their new look to coincide with eight years of Z Health and Zuri's 50th birthday. Happy Birthday Zuri!

https://zhealthstudio.co.nz/